November 15 2023
The inspiration for the collection stemmed from the nature of the partnership. By blending Triple 5 Soul’s ties to NYC streetwear and PLEASURES’ brand history rooted in internet culture references, you get an exciting capsule. The collection draws upon the two distinctive brand aesthetics and creates something dynamic with utilitarian design elements. The Triple Modular Jacket stands out in the collection as it doubles as a backpack and can be fashioned into a vest with a removable hood and sleeves. We turned to the archives for inspiration. You will find references to our Y2K technical gear and some of our iconic logo and hoodie designs. Reimagining these pieces with the PLEASURES team was a joy.
“The brand always stood out to me. From the crazy backpack chair to the details on the tech jackets, TRIPLE 5 was tight from its inception. It’s truly an honor to collaborate with such an iconic brand.”
- Alex James, Co-Founder of PLEASURES.  
The release consists of 10 SKUs: 555 Applique Zip Up Hoodie, 53X Inside Out Hoodie and Sweatpants, Triple Modular Jacket, Biz Card T-Shirt and Hat, Soul Snapback, Five 5 V T-Shirt in cream and black, and Soul Nylon Active Pant.

Triple 5 Soul x PLEASURES launches on November 15, 2023, at 1pm Eastern via pleasuresnow.com, triple5soul.com, and other global retailers. 

Lookbook Credits
Production by @bianco_bianco_tokyo
Producer & Art Director @martaespinosa__
Photography by @nathalie.scarlette
Producer Assistant @eleonorebos
Stylist @kiukei_
Hair & Make-up @dongbing1120
Models @spicegirl.jp & @k0eky4